It is not unusual to see makers criticize large, successful companies. They criticize the product line, the ingredient list and more. Because the company is large, they feel free to heap criticism, and everyone feels free to add another snarky comment. Let’s take a look at this phenomenon. It is not relegated, of course, to … Continue reading Jealous?
How can I compete with the person at my market who sells her soap for $XX? If I price mine that low, I’ll be out of business.” “How can I compete with the person at the other booth who says their soap will cure eczema and psoriasis?” “How can I compete with this other soapmaker … Continue reading How Can I Compete?
Shipping season is here! You have probably been shipping more than the normal volume of packages already, but that is likely to increase. Shipping more products, of course, means you are selling more, but it also portends headaches in dealing with complications. Covid-19 altered the course of businesses of every size as they moved to … Continue reading Shipping Season is Here!
Are you trying to offer "something for everyone?" Stop! It is not the answer
It is time once again for the Making Soap, Cosmetics & Candle’s (formerlySaponifier) popular Raves for Faves Survey. This is where we take the pulseof our industry to find out what you like to make, what products are trending and how business is for you. We value your participation and thank you for taking the … Continue reading ‘Raves for Faves’ – 2020